"Vero" what??

“VeroRight” is the code name identifying a suite of technologies that enable rapid construction of complete semantic data solutions. Unlike common solution development platforms that result in data being stuffed into rigid, quickly-aging models accessed by expensive, custom-programmed applications – causing business knowledge to be broken apart and buried within data, code, systems, tools, and people – “VeroRight” is designed from the ground up for:

• Changing data models and surrounding applications without corruption or excessive cost.
• Gathering knowledge in a single place instead of spreading it across data, code, and people.
• Deriving value from data in new, unanticipated ways today and in the future.
• Containing costs by reducing dependency on expensive software engineering.

With "VeroRight", a complete semantic data solution is mostly configured, not programmed, then deployed, enterprise-ready:

The “VeroRight” suite of technologies includes:

• “VeroMark”, the semantic client user interface builder
• “VeroServe”, a set of semantic data services
• The xServe set of enterprise infrastructure services:

• “LogServe” enterprise diagnostics service
• “ProfileServe” enterprise user profile service
• “PermissionServe” enterprise authorization service
• “IdentityServe” enterprise identity management and authentication service
• “ExecutionServe” distributed work execution service

Because data is modeled semantically, VeroRight solutions can deliver accuracy despite change -- which explains at least the first part of the name: Vero is Italian for truth.